Oum

Oum first studied architecture before turning her craft towards music, becoming a song builder. Her foundations are the complex rhythms of Morocco; her structures, melodies of rare sensuality; her voice, both powerful and caressing, the living material of her art. While she may borrow from the languages of jazz, soul, or north african trance, Oum resists all categorization. Her music belongs to a singular artist, free and universal. An engaged artist, Oum stands for freedom, the rights of women and minorities, as well as an ecological and humanist vision of the world. As a UNAIDS Goodwill Ambassador, she makes her art a space of resistance and sharing, where spirituality and poetry rise as a force of life.