Soft Loft

Soft Loft is a Switzerland-based collective. They’re an insider's tip, at home in the scene, but you also wouldn’t be surprised if one day they opened for Taylor Swift. They create music that cracks your shell wide open, reframes the broken and ugly, and makes you fall head over heels in love with being fallible and human. From day one, their mission has been to create a space where vulnerability is like oxygen and connecting with another is summer breeze. In just over a year, they self-released an EP titled In Case You Get Lonely, followed by a full-length album called The Party And the Mess, both produced by Grammy-nominated producer Gianluca Buccellati (Lana Del Rey, Arlo Parks , The Marías). Without any promotional efforts, a couple of songs landed on rotation on Seattle’s KEXP, and the album hit the North American College Radio Charts (NACC 200), where it remained for a total of six weeks. In the UK, Amy Lamé of BBC 6 gave it a push, as did Berlin’s FluxFM, and in no time, the band started headlining shows and playing top-tier festivals. To date, they’ve played shows in London, Berlin, Paris, Vienna, Manchester, Hamburg, and Zurich. They’ve played at The Great Escape, Reeperbahn Festival, MS Dockville, Maifeld Derby, Montreux Jazz Festival and Winterthurer Musikfestwochen. The band recently signed with [PIAS] and is currently gearing up to release their first self-produced EP.